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calendar_month Publicación: 19/11/2018

Evolving Netnography: How Brand Auto-netnography, A Netnographic Sensibility, and More-than-human Netnography Can Transform Your Research

Autor: Daiane Scaraboto, Robert V. Kozinets, Marie-Agnès Parmentier

Fuente: Journal of Marketing Management

IF 2017: 2,229, AI 2017: 1,126

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