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calendar_month Publicación: 06/08/2008

Arauco (B): «Papel» in Brazil

Autor: Ramon Casadesus-Masanell, Jorge Tarziján, Jordan Mitchell

This is Part B to the «Arauco: Forward Integration or Horizontal Expansion?» case. This short case looks at the company in late 2007 after it has decided to invest in a Brazilian joint venture involving forests, saw mills and a paper mill. The case acts as an epilogue and allows students to revisit the concept of forward integration into paper in the Brazilian context.

Fuente: Harvard Business School

Páginas: 1-7; Product #: 709416-PDF-ENG

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